1 Feb 2010, 1417 hrs IST

Katie Price a.k.a Jordan is planning to marry her cage fighter lover Alex Reid in a plot to cash in on his Celebrity Big Brother win, it has emerged.

The glamour model has reportedly mapped out a lucrative business plan that will earn them 1 million pounds each in the next few months.

In a stunningly calculating move, it will begin with her popping the question as part of a magazine deal.

Recently, Jordan told her pals that she was planning to dump Reid again when the Channel 4 show finished.

However, when his popularity soared and he was named the winner, Jordan decided to get engaged to him instead.

"It's been carefully calculated. She's plotted with Alex's advisors over the last week. She wants to make us much money as possible and knows she needs to exploit her relationship with Alex to do that," News of the World quoted an insider as saying.

"An engagement story is due in weeks, as that'll make her the most money. It's an awful way to think," the insider added.

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